Turkey Talk-Line Fact SheetSeptember 1, 2004

The Butterball^® Turkey Talk-Line™ professionals are available to answer every question on how to prepare a holiday turkey. Staffed with nearly 50 seasoned home economists and turkey experts during November and December, the Butterball Turkey Talk-Line is available for first-time cooks and seasoned pros alike providing answers to all turkey questions. This year, the Butterball Turkey Talk-Line celebrates Butterball’s 50th Anniversary, officially opening lines on November 8, 2004.

1-800-BUTTERBALL (1-800-288-8372)

• Open to the United States and Canada
• Bilingual assistance available (English & Spanish)

Dates & Hours

Automated assistance available after hours and all year long

Who’s Talking Turkey:

• Mary Clingman, Butterball Turkey Talk-Line director and 19-year veteran
• Sherleen Clausen, Butterball culinary specialist and Butterball Kitchens director
• Plus, nearly 50 Butterball Turkey Talk-Line supervisors and professionally trained, college educated home economists eager to assist America in preparing their holiday feasts

To Commemorate Butterball’s 50th Anniversary this Year…

• Preparing your holiday meal is even easier this year with the new recipes and tips on www.butterball.com.
• Butterball is also reaching out to more families by launching a Spanish-language version of their Web site! The Spanish language site will offer a turkey cooking guide, selected Butterball recipes, Thanksgiving celebration tips and suggestions for preparing a nutritious holiday meal.
• As always, Butterball’s Web site visitors can e-mail questions to the Butterball Turkey Talk-Line experts and receive a response in 24 hours during the holiday crunch time (Nov. 22-25, Dec. 22-25) and in 48 hours during the rest of the Butterball Turkey Talk-Line season.
• Other online features:
  • Online videos: Learn how to best thaw, roast, stuff, grill, and even carve your Butterball turkey to perfection
  • Turkey quiz: Test your turkey proficiency
  • Turkey and stuffing calculators: Take the guess work out of how much to buy
  • Recipes: Delicious recipes to fit in with any diet and for every part of your holiday meal — main courses, side dishes and desserts
  • Conversion charts: Metric, temperature, and traditional weight and measure conversions
  • Turkey Lovers Club: E-mail newsletters full of mouth-watering recipes and time-saving tips

Talk-Line History:

• Opened in 1981; six home economists responded to 11,000 phone calls the first year
• Currently 50 home economists and nutritionists respond to more than 100,000 questions each November and December

To Schedule an Interview/For More Information:

• For more information or to schedule an interview with one of Butterball’s Turkey Talk-Line experts, contact Bridget O’Mally at 312-BB-MEDIA or bridget.omalley@edelman.com

Butterball is a registered trademark of ConAgra Brands, Inc. Copyright 2004, ConAgra Foods, Inc.